From Evolution to Revolution.
As a multi-disciplinary Creative Director specializing in Design, Advertising, and Digital, I profoundly understand the unique demands within many industries. I leverage my innate ability to connect disparate elements, catalyzing exceptional brand strategies, powerful identities, seamless interactions, and memorable experiences to connect people to brands who seek to evolve or revolutionize their business.
My versatility and experience allow me to cultivate vibrant creative environments that nurture the flourishing of ideas–and people.
Download CVMy versatility and experience allow me to cultivate vibrant creative environments that nurture the flourishing of ideas–and people.
About Me
I bring over 17 years of agency-side expertise, specializing in Tourism, CPG, Health Care, and the dynamic realm of Tech/SaaS. My portfolio boasts measurable and memorable achievements for illustrious clients such as Visit California, Sacramento Kings, Walt Disney Company, Pebble Beach Resorts, and an array of record-breaking successes for brands once unsung heroes in the Ink. 5000.
Expertise:
Brand architecture strategies, illuminating brand identity, spearheading campaigns that usher in fresh insights and social movements, by choosing effective media channels, and creating the thread that builds brands and helps tell their stories so they merge, scale, pivot, grow, and transform.
Expertise:
Brand architecture strategies, illuminating brand identity, spearheading campaigns that usher in fresh insights and social movements, by choosing effective media channels, and creating the thread that builds brands and helps tell their stories so they merge, scale, pivot, grow, and transform.
Corporate Clients
Tourism & Entertainment:
Visit California, San Diego Tourism, Pebble Beach Resorts, Walt Disney Company, Disney Parks, Mammoth Lakes Tourism, Monterey, Newport Beach, Carmel-by-the-Sea, North Lake Tahoe, Travel Nevada, Explore Murrieta, Visit Henderson, Pacific Hospitality Group, Destination By Hyatt, Summit Powder Mountain, Las Vegas, Paramount Pictures, Sacramento Kings
Healthcare & Nutrition:
SFI Health, Klaire Labs, Emerson Ecologics, NutraMedix, Himalaya, Sutter Health, REMSA Health
CPG:
Walt Disney Company E. & J. Gallo Winery (Wine and Spirits), G3 Enterprises
Tech & SaaS:
Accenture, EY, Solera, Content Square, Abrigo, Stellar, Blockchains
Visit California, San Diego Tourism, Pebble Beach Resorts, Walt Disney Company, Disney Parks, Mammoth Lakes Tourism, Monterey, Newport Beach, Carmel-by-the-Sea, North Lake Tahoe, Travel Nevada, Explore Murrieta, Visit Henderson, Pacific Hospitality Group, Destination By Hyatt, Summit Powder Mountain, Las Vegas, Paramount Pictures, Sacramento Kings
Healthcare & Nutrition:
SFI Health, Klaire Labs, Emerson Ecologics, NutraMedix, Himalaya, Sutter Health, REMSA Health
CPG:
Walt Disney Company E. & J. Gallo Winery (Wine and Spirits), G3 Enterprises
Tech & SaaS:
Accenture, EY, Solera, Content Square, Abrigo, Stellar, Blockchains
Non-Profits
Make-A-Wish, Donate Life, Got Your 6, Nevada Secratary of State, National Marfan Foundation, Surfers Healing, Surfaid, International, SPCA, The Children’s Cabinet, Lighthouse Counseling, Senior Gleaners, Inc., The Nutrient Institute, CDC (5-A-Day),Padre Foundation ((Pediatric- Adolescent Diabetes Research Education)
Certifications
Scaled Agile Framework (SAFe)
HCD (Acumen Academy)
Brand Strategy (Section 4 certified)
HCD (Acumen Academy)
Brand Strategy (Section 4 certified)
Tools
Adobe Creative Suite, Figma, XD, Invision, Webflow, WordPress, Canva, ClickUp, Asana, Clients and Profits, Advantage, Basecamp
Awards
One Show - Bronze (Interactive)
Addy – Best-of-Show 2021 (Internet Commercial Campaign)
Addy – Gold 2020 (Website)
Addy – Gold 2018 ((Campaign)
California Poppy Award – 2018 (Viedo Series)
Addy – Gold 2017 (Packaging/POP)
Dieline – Gold 2016 (Packaging)
Addy – Gold 2015 (Art Direction)
Skifties – 2014 (Best Branded YouTube Channel)
Addy – Gold 2013 (Advertising)
Summit International Awards
Print Design Annual 38 (Identity)
Rockport Book Publishers – Packaging and Typography
A special thanks to all these talented people who made me, and the work, better due our collaboration: Aris Bajar, Lori Bartle, Jared Benett, Cori Boone, Chris Brummer, Jeffrey Butterworth, Kirby Bittner, Greg Carson, Ashley Chisam, Colm Conn, Connor Goicoechea, Tammy Haughey, Chris Hayes, Kevin Jones, Kerry Krats, Tia Krupa, Tamara Lawrence, Danielle Longley, Kevin Lukens, Mike McDowell, Brandon Meier, Dave Mering, Dennis Millette, Nitish Narala, Eden Ntim, Lucho Ortega, Rob Petrie, Lisa Tharp, Brittany Silva, Tina Smith, Alax Vong, Abbi & Ty Whitaker, Bob Whitefield.
Addy – Best-of-Show 2021 (Internet Commercial Campaign)
Addy – Gold 2020 (Website)
Addy – Gold 2018 ((Campaign)
California Poppy Award – 2018 (Viedo Series)
Addy – Gold 2017 (Packaging/POP)
Dieline – Gold 2016 (Packaging)
Addy – Gold 2015 (Art Direction)
Skifties – 2014 (Best Branded YouTube Channel)
Addy – Gold 2013 (Advertising)
Summit International Awards
Print Design Annual 38 (Identity)
Rockport Book Publishers – Packaging and Typography
A special thanks to all these talented people who made me, and the work, better due our collaboration: Aris Bajar, Lori Bartle, Jared Benett, Cori Boone, Chris Brummer, Jeffrey Butterworth, Kirby Bittner, Greg Carson, Ashley Chisam, Colm Conn, Connor Goicoechea, Tammy Haughey, Chris Hayes, Kevin Jones, Kerry Krats, Tia Krupa, Tamara Lawrence, Danielle Longley, Kevin Lukens, Mike McDowell, Brandon Meier, Dave Mering, Dennis Millette, Nitish Narala, Eden Ntim, Lucho Ortega, Rob Petrie, Lisa Tharp, Brittany Silva, Tina Smith, Alax Vong, Abbi & Ty Whitaker, Bob Whitefield.
